The Utopia Bedding Gusseted Pillows are made with a polyester-cotton blend cover and a down alternative poly fiber filling that adjusts to your sleeping position. The gusset is an extra band of material that wraps around the edges of the pillows and expands their shape, giving them more structure and a higher loft. And thanks to their fluffy poly fiber fill, the pillows are soft and cozy. They support all sleeping positions, keeping your neck and upper back aligned as you snooze, but many side sleepers in particular find them to be just right. To buy: $26 (was $37); amazon.com. The pillows come in both queen and king sizes and have five gusset color options. When they arrive, the brand recommends letting the pillows expand for 48 to 72 hours upon opening the package, or drying them on low with a few tennis balls to fluff them up further. You can also spot clean the pillows to get rid of stains and keep them fresh over time.